I was born on the open plains of Billings, Montana and grew up surrounded by Big Sky country, instilling not only a deep-seeded love of Montana and the West but an appreciation and passion for the outdoors. Being an avid equestrian, I spent long days on horseback, exploring these wide open places. I also spent much of my childhood at my parents’ photography studio, Alsa Photography, learning the photo process in the darkroom before digital photography became the standard.
As a third generation photographer in my family, I couldn’t stray far from the creative heritage and went to the University of Montana to study photojournalism. My passion for writing led me to also do a number of writing internships on the side. I minored in Wilderness Studies and further found my passion for the wild places. I became an avid trail runner, backpacker and skier in Missoula and through a number of exciting summer jobs which included two summers at a rafting and backpacking company in Glacier National Park and a summer as a wrangler near Dubois, Wyoming.
After applying for and accepting an internship at Trail Runner Magazine, I had the fortuitous opportunity to start a job as studio manager and photographer’s assistant to Tyler Stableford, a well-known adventure and outdoor photographer and filmmaker. It delayed my plans to finish college but in the end left me with incredible work experience with some of the biggest outdoor companies including Cabela’s, Smartwool, Camelbak, Columbia, Stetson and Timberland. I got to meet reality stars, Olympians, top athletes and industry leaders. I flew in an Air Force jet, built igloos, carried camera equipment to the most farflung areas, traveled to Guatamala to report on the adoption crisis, and learned to carry clothing clips at all times (they fix everything!). During my time at the studio, I led the production and sound on the documentary The Fall Line. The film was selected for the Banff Mountain Film Festival World Tour and was featured in a number of film festivals. During this time, I gained a love for film and expanded my production skills to script writing, video shooting, editing and animation.
I left the studio to finish my college education and after getting my degree, returned to the Aspen, Colorado area to work in marketing and PR, including the top digital marketing agency Bluetent, Coldwell Banker Mason Morse and Colorado Mountain College. My skillsets in media production paired well with creating social media, content and SEO strategies for companies. I became an adjunct professor at Colorado Mountain College’s Isaacson School for New Media and taught more than 500 business professionals about social media, marketing, blogging, photography, videography and SEO. I’ve been a presenter on social media and storytelling at a number of conferences, including the Northwest Colorado Women’s Small Business Conference, Colorado Creative Industries Summit and Aspen Writers’ Foundation.
For the past four years, I’ve worked as an independent marketing consultant through my own company, Kilts Creative & Co. I work with businesses and individuals both in the U.S. and internationally to build their brands, create interesting stories and content, start and expand websites, blogs, video, photos and social media and hone in on effective ways to use SEO, copywriting, email and web marketing. I continue to find time to shoot photos, video and fly my drone (which is way too much fun). I’ve recently started a new journey by moving halfway across the globe to Morocco, Africa, where I’m currently based as I expand my business and blog. I write about traveling, living as a digital nomad and millennial, marketing strategies, and creative inspiration.
“When words become unclear, I shall focus with pictures. When images become inadequate, I shall be content with silence.”